Across the platform, greater user experience has been considered, with a more targeted header menu, product banners and stylish buttons throughout.
More noticeable tweaks include the addition of more images of the company’s products to showcase how each one adds its unique finish across a variety of environments. These include the company’s core commercial sectors of offices, education facilities, residential developments, retail, leisure and the public sector.
To further highlight Paragon Carpet Tiles’ expertise in the above markets, dedicated section pages have been added. These allow users to see images of commercial carpet tiles perfect for their requirements but also explains which of the company’s products are ideal for each environment, alongside discussing Paragon Carpet Tiles’ knowledge.
The case study page has also been redesigned to provide a greater demonstration of the products the company has supplied to large and small commercial projects. Case studies are now listed as individual pages, with users able to scroll through images and read details on supply and installation. For example, take a look at the company’s most recent project, Vapour Mist installed in the BP North Sea offices in Aberdeen.
The colour scheme of the website has been updated to white, black and grey, alongside vibrant orange and purple highlight colours. This has been changed to match the newly designed sample cards that have been rolled out throughout the year.
These are the first steps in changing the Paragon Carpet Tiles brand, which is adapting more monochrome colours to be more in line with modern design schemes.
We hope you like the look of our redesigned website – and there is still more to come later this year and in 2020. To get your hands on one of our newly branded sample cards please email [email protected].